Archive for July, 2010

How much should I mark up my COGS? – Pricing for Profit Intro II

Posted by on July 29, 2010 with 2 Comments

I’ve received your questions from our first post Introduction to Pricing for Profit and I’m writing Part II to offer clarification for the % to your COGS (Cost of Good Sold). Thanks to the fantastic Mobile Fotographer*, I have a visual for you! So here you go… There are a lot of factors that go [...]

Filed Under: Basics

Sell Images for the Wall!

Posted by on July 28, 2010 with 0 Comments

Elizabeth (a fellow NAPCP Peep) is serving you up some fantabulous (Umm that’s fantastic and fabulous mixed together – cause it’s that awesome.) inspiration today! Wait till you see the last image. I’m redoing my dining room asap! Thank you so much Elizabeth! xoxo -Leah When I began my business six years ago, I followed [...]

Filed Under: Business

Product Feature – Album Approved

Posted by on July 27, 2010 with 0 Comments

My friend Fundy did it again and went and created one more thing that I just can’t live with out. It’s called Album Approved and I’m already spinning with excitement with how I will build this into my sales process!

Filed Under: Business

The Power of a Hand Written Note.

Posted by on July 26, 2010 with 0 Comments

From Paper Source We are over inundated with information we have no desire to hear. Think farmville updates, obnoxious jokes that bring bad luck if not immediately forwarded to your entire email list, commercials that we see as a break to grab popcorn or check on the kiddos and cold call telemarketing that always ring [...]

Filed Under: Promotion & Marketing

I need some inspiration … Please share! (Link updated)

Posted by on July 23, 2010 with 0 Comments

There is so much going on right now on this end of the computer screen! As some of you know from the facebook fan page, I just designed a new logo for Go{4}Pro and that’s to go along with the new website that will be launching soon! I have teamed up with the incredible Kimtown [...]

Filed Under: Inspiration

How do I Price for Profit as a Photographer

Posted by on July 22, 2010 with 0 Comments

Pricing yourself appropriately (and when I say appropriate what I really mean is profitably) can be one of the most daunting tasks for a photographer to undertake. COGS x A + B / mc² can leave us all remembering just how much we hated algebra, however it is still a very necessary task and I [...]

Filed Under: Business

Expression beats Perfection!

Posted by on July 21, 2010 with 1 Comments

I may have that cross stitched into a pillow! Of course we have to be technically minded, you have to KNOW the rules to break the rules but at the end of the day, expression beats perfection. That is simply brilliant! Having the perfect composition and a plastic smile can never beat eyes that positively [...]

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Filed Under: Inspiration